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Ciocca Center Searches for Next Intern
Dan Ricciardi ’06 working with student interns.

The Ciocca Center is looking for a Marketing Communications intern for the fall 2019 semester to highlight successful business alumni and bring awareness to the Center’s focus on “major in anything and succeed in business.”  Working with the Associate Director of Student Engagement, the intern will connect directly with alumni throughout the semester.

“This semester, I learned about first-hand experiences that the readings examined through my discussions with Holy Cross alums and their c-suite positions.  For my internship, I worked in the Ciocca Center where I researched, interviewed, and wrote blog posts about HC alums and their involvement as CEOs and board members. ” starts Sarah Anderson ’20. “I particularly enjoyed being able to apply the knowledge of our class discussions to the questions and conversations that I had while learning from our strong Holy Cross network about their journeys in the workplace.”

Sarah Anderson ’20 worked as the Ciocca Center’s first intern through the Academic Internship Program here on campus for the spring 2019 semester.  Read about her experience working with alumni on a previous blog post.

“I am grateful for the opportunity to have made connections and interview a wide variety of alums.  I learned from their stories and connected how their experiences as CEOs and board members relate back to our class readings.  My internship experience in the Ciocca Center was well integrated and complementary to our seminar discussions.” adds Anderson.

Interested in the opportunity?  Read the complete job description here and reach out to business@holycross.edu to apply. Thanks for reading!

Cassie Gevry, Associate Director of Student Engagement
Ciocca Center for Business, Ethics, and Society

 
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Ciocca Center Offers Alumni-led Tutorial

Classroom

This spring semester the Ciocca Center offered a new course through the Academic Internship Program.  Professor David Chu, Director of the Certificate Programs and Prebusiness Advisor at Holy Cross,  partnered with Katharine Quigley ’13, Digital Marketing Manager at Centage, to teach an Introduction to Online Marketing tutorial.

Complementing the Ciocca Center’s mission to connect the liberal arts to the job market, this new tutorial covered introductory marketing content through various readings and in-depth discussions with a focus on the Google Ads Platform. The five students then applied this to the design, implementation and assessment of an actual online marketing campaign for a non-profit, West Seattle Junction.

“A strong liberal arts education prepared me for an ever-changing digital marketing landscape.” starts Katharine.  “It was rewarding to help current Holy Cross students learn new digital marketing concepts and vocabulary, and then see them pair those tools with their existing critical thinking and leadership skills to make a real impact on a nonprofit client.”

Thank you to Katharine for reaching out and offering to work with students on this technical topic.  She worked with Professor Chu to identify readings, design a syllabus and spent every Wednesday night on campus working with students interested in a career in marketing communications.

Who were the lucky students involved?  18 students applied for this opportunity and only five were selected: Joe Egan ’19, Tim Haemmerle ’19, Olivia Lozy ’20, Lilly Puccia ’19 and Madeline Thero ’19.

UPDATE:  Each of the students involved won a “Top Marketer Certificate” from Google! The award is based on successful completion of the Google Ad Grants Online Marketing Challenge, passing the Google Ads Fundamentals Assessment, and a positive client experience survey rating from their nonprofit. Congratulations on the excellent work!

Read more about the Google Awards here.

Thanks for reading! Cassie

Cassie Gevry, Associate Director
Ciocca Center for Business, Ethics, and Society