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Students Explore Business Over Winter Break

Students at Fidelty Networking event with Tom Jessop '88 President of Fidelity Brokerage

Kicking off the spring 2024 semester, 160+ students participated in four concurrent workshops the week before classes began.  The week of January 18-22 was led by 25+ alumni presenters and mentors in the following areas:

Fullbridge Professional Edge: This simulated workweek provides exposure to the basics of business and an opportunity to collaborate in teams through active learning culminating in a final presentation where students present a growth idea for a Fortune 500 company. Special congratulations to Team Under Armour for the innovative growth idea securing them each the top prize of a $300 Apple gift card! Kathryn Sweet ’26, Charles Bacon ’27, Marisa Mamak ’27, and Mary Powers ’27 led by Coach Carmen!

Corporate Finance & Banking: 38 students toured at top Boston banks including Bank of America with Ted Lynch ‘84, SV Health Investors with Tom Flynn ‘87, and Natixis Asset Managers with Beatriz Pina Smith ‘87.  The highlight of the workshop was the fourth annual networking event held at Fidelity, hosted by Tom Jessop ‘88.  

Interview Prep: Personal branding and a core value proposition are key to successful interviewing. 86 students further developed their elevator pitch and practiced interview skills with the Center for Career Development followed by successful career tips from notable alumnae including Mimi Doherty ‘02 and Christina Imrich ‘08.

Marketing Communications & Sales: Alumni led 34 students through the practical exploration of advertising, marketing, sales, and public relations including, JR Butler ‘08, Catherine Cote ‘18, Tyler Dooley ‘17, Katie Macdonald ‘07, Kerri Mannion ‘19, Courtney Quinn ‘96, Cal St. Denis ‘08.  Teams competed in the PepsiCo Challenge, each tasked with bringing SodaStream to the next level with short- and long-term strategic thinking. Thank you to our PepsiCo judges Rowan Burgess ’23, Maureen Connolly ’18, Alex Smith ‘14, and Chris Vandervoorn ’19.

Many of the students participated in more than one opportunity as they worked towards Business Certificate Program completion, including the month-long Excel Tutorial offered during the month of January.

Check out the @holycrossbusiness Instagram page for photos from the event and follow to stay up to date with future programming and highlights. 
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Fullbridge Prepares Students for Internships and Jobs

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My name is Maeley Nakamura and I am a freshman at the College of the Holy Cross. I plan to declare economics as my major, and I am also pursuing Certificates in Business Fundamentals and Entrepreneurship through the Ciocca Center for Business, Ethics, and Society.

The Ciocca Center offers students opportunities to successfully incorporate a business education into any Holy Cross major through workshops, events, and clubs. For me, the Ciocca Center presents an incredible opportunity to combine critical business skills and experience, with Holy Cross’ well-rounded liberal arts education, which will help me ethically contribute to society and focus on more than just the bottom line. 

For me, the Ciocca Center presents an incredible opportunity to combine critical business skills and experience, with Holy Cross’ well-rounded liberal arts education, that will help me ethically contribute to society and focus on more than just the bottom line. 

Continue reading “Fullbridge Prepares Students for Internships and Jobs”
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English & Art History Major Pursues Career in Investor Relations

My name is Audrey (Qianqian) Wang ‘25 and I am a rising sophomore at Holy Cross, majoring in English and Visual Art History with a Certificate in Business Fundamentals. This summer I am an office intern at the Ciocca Center for Business, Ethics, and Society. Some of my responsibilities include digitizing the Center’s files, drafting promotional materials, and identifying statistics to support the College’s celebration of coeducation next academic year.  

Earlier this summer I participated in the Fullbridge Professional Edge Program, a weeklong intensive, virtual program (online due to a COVID-19 surge) designated to pave the way for Holy Cross students to succeed in the demanding business world. Since its founding in 2011, the Fullbridge program has been uniquely positioned to help aspiring individuals at every level bridge the knowledge and skills gap with immersive, affordable training, reaching over 350,000 learners worldwide. Born into a business family in a metropolitan, fast-paced Chinese city and growing up in both Massachusetts and China, I felt the Fullbridge program has empowered me to step out of my comfort zone. I can now confidently analyze the discrepancies between Chinese and American business cultures.

The majority of my cohort were also first-year students exploring business. On the first day of the program, I was immediately fascinated by the face-paced yet highly interactive learning environment made possible by experienced coaches and passionate participants. We built relationships through daily virtual webinars, Zoom office hours, and breakout room discussions. Additionally, it was a great opportunity to make new friends on campus who share the same passion. 

We developed skills like data analysis, business IQ, design thinking, emotional intelligence, real-world problem solving, idea flow, and situational awareness which all matter to organizational excellence, test decisions made under pressure, and correlate with outstanding performance.

Continue reading “English & Art History Major Pursues Career in Investor Relations”
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Ciocca Intern: JP Cunningham ’23

My name is JP Cunningham ‘23 and I am a junior at Holy Cross majoring in International Studies, with a thematic focus of International Political Economy and a regional focus of Europe. I am also in the process of pursuing my Certificate in Business Fundamentals, having completed the Excel Tutorial and the Fullbridge Program and Global Supply Chain Management (GSCM) workshop.  So far, my experience with the Ciocca Center has been very enlightening in helping me gain real-world business experience. For example, the Fullbridge Professional Edge Program was a very exciting, fast-paced workshop that allowed me to put myself in a realistic office-like environment and work with a team on a growth opportunity for a specific company.  In addition, the GSCM workshop provided an in-depth look at the many components of the global supply chain as well as the opportunities to meet with different supply chain managers, including a site visit to the Polar Beverages manufacturing warehouse right here in Worcester. This workshop was very interesting given the many complexities and relevant issues within the supply chain in today’s post-pandemic climate.

Through the Academic Internship Program, I am taking the course Sports Marketing & Sponsorship with Dr. Robert Prior while I am interning in the Ciocca Center for Business, Ethics, & Society for the internship requirement. Throughout the semester, I will be conducting interviews with alumni to shed light on their various career paths and stories throughout their professional careers while tying the liberal arts to the business world. I think this will be a great opportunity for me to explore different fields of business and expand on different skills. I am hoping to get my foot in the door of the business and finance world in the coming months and am excited to see where this unique opportunity takes me. 

JP Cunningham ’23 interviewed several alumni for the internship:
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Summer Internship Series: Reflecting on Certificate Experience

Caroline Quinn ’22 is pursuing the Certificate in Business Fundamentals and is checking off the internship requirement this summer.  Follow along as she reflects on her experience, lessons learned, and how her liberal arts education and Holy Cross network are helping her along the way.

Summer Series: Part One

I’m in the midst of my ten-week-long internship as a Sales Strategist with PepsiCo, and I’m happy to say that my experience thus far has been extremely captivating and enriching despite it being 100% virtual. For starters, I’m working on the Allied Brands Team which focuses on PepsiCo’s partners (like Ocean Spray and Voss Water) who independently produce/manufacture their products and then distribute/sell through PepsiCo. This is a symbiotic relationship with this arrangement because the Allied Brands benefit from PepsiCo’s nationwide presence and reach, and PepsiCo benefits from selling products that it doesn’t produce or typically sell. My particular project is oriented around an Allied Brand called Bundaberg Brewed Drinks. Before PepsiCo partnered with Bundaberg in 2017, it had never sold a craft soda. But now, PepsiCo is highly competitive in that market because of this partnership. Bundaberg’s top-selling product is ginger beer which is a premium, non-alcoholic, craft soda that is commonly used as a mixer. Regarding my project, I’ve been tasked with creating a feasible strategy to grow Bundaberg sales by 4X in the US. While this is a tall order, I am confident that I am putting together a really great pitch that I’ll present at the end of my internship. Much of my confidence can be attributed to the Ciocca Center and Holy Cross as a whole.  Continue reading “Summer Internship Series: Reflecting on Certificate Experience”
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Holy Cross Offers Students a Well-Rounded Education

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Caroline Krumsiek ‘22, is an economics major at the College who is also pursuing a Certificate in Business Fundamentals through the Ciocca Center for Business, Ethics, and Society.  “One of the best things about Holy Cross is that the school gives you unique opportunities to obtain a well-rounded education,” starts Caroline “and the Ciocca Center introduces you into the world of finance, business, and entrepreneurship.”

As a part of the Business Certificate Programs, all students must first explore an introductory overview of business through the Fullbridge Professional Edge Program at Holy Cross.  “My favorite part of Fullbridge was being in a professional environment because it helped me to learn how to communicate effectively and professionally.  I think my experience with Fullbridge and the other industry-specific workshops will help me to be prepared for my upcoming summer internship. I gained experience in a professional environment, and learned important skills such as Excel, data analysis, and communication.”

As a rising senior, Caroline has successfully completed all of the required workshops, her favorite being Interview Prep because it “was the most impactful  and I learned what to expect in professional interviews, and gave me advice on how to best present myself as a compelling candidate.” 

Caroline is working hard to check off the certificate requirements, including the required internship,  and is excited to apply what she has learned so far during her upcoming summer internship as an Incoming Credit and Wholesale Banking Summer Analyst at Bank of America.   Congratulations and good luck! 

— — —

Many thanks to Conor Hatton ’22 , marketing assistant for the Ciocca Center, for interviewing and writing this student’s experience.
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Student Spotlight: Emma Grayeb ’24

Name: Emma Grayeb
Class: 2024
Major: Economics & Anthropology
Certificate: Finance & Banking Certificate
Hometown: Darien, CT

  • Which Business Certificate Program are you planning to pursue? 

I am planning on pursuing the Finance and Banking Certificate.

  • Which Business Certificate Program workshop experience was the most impactful and why? 

Personally, I think that the most impactful workshop experience for me was the Corporate Finance and Banking workshop. One of the activities that we did was read and analyze a case study, which allowed me a glimpse of what private equity investors have to do as a part of their job.  I have not done the Fullbridge program yet. I plan to accomplish this my sophomore year.

  • Do you believe your experience with Fullbridge and the workshops will help you be prepared for the business world?

I think that the workshops have helped prepare me. I would say that the alumni who come speak to us about their experiences in the business world provide incredibly valuable insight.

  • If a prospective student was visiting Holy Cross and asked you about the Ciocca Center’s certificate programs, what would you tell them?

I would tell them to absolutely get involved in one of the certificate programs. Not only does it increase knowledge of business concepts and jobs, but it also is a great opportunity to connect with Holy Cross alumni.

In addition to the Certificate in Finance & Banking workshops, Emma also attended the 15th annual Women in Business conference held in November 2020.  Following this conference, she applied and was accepted to join the WIB planning committee as a freshman.  The Ciocca Center is thrilled with Emma’s level of engagement, enthusiasm, and drive.  We look forward to working with you over the next few years!
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Caroline Quinn ’22 Shares Virtual Fullbridge Program Experience

Student

My name is Caroline Quinn ‘22. I am a junior at Holy Cross, majoring in International Studies and working towards a Certificate in Business Fundamentals through the Ciocca Center for Business, Ethics, and Society.

In August 2020 I participated in the Fulbridge Professional Edge Program. This four-day-long intensive virtual program is designed to help prepare Holy Cross students for the business world by connecting the liberal arts to the working world. Speaking from my experience, Fullbridge did that and so much more. I was among the first group of students to participate in this program remotely. I logged onto the platform on the first day of the program, and I was surprised by how hands-on and engaging the Fullbridge team was. I could tell right off the bat that the coaches were so excited to be there, and that energy was contagious! Continue reading “Caroline Quinn ’22 Shares Virtual Fullbridge Program Experience”
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The Impact of Fullbridge…

Students, often first and second years, participate in the Fullbridge Professional Edge Program at Holy Cross to immerse themselves in business, finance, marketing, and innovation — the skills employers seek. Starting early on in their college career gives them the opportunity to build a resume that supports their career interests, but also build a network of professionals and successful alumni in that industry.

When COVID-19 disrupted all in-person meetings, the team at Fullbridge and Ciocca Center got to work brainstorming how to best translate the six-day program into a virtual format.  The experiential components of an immersive workweek, complete with 9am – 5pm with an hour lunch break, had to be reimagined at the very same time the world was figuring out how to work remotely. Continue reading “The Impact of Fullbridge…”
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Fullbridge Professional Edge at Holy Cross!

“I really enjoyed the overall experience of Fullbridge. It definitely proved beneficial to my understanding of the business world. I really was unsure about continuing in the certificate program, however after this program I definitely will continue.”

– English Major, Class of 2019


Registration now open for the May and August 2018 sessions! Find more info at fulbridge.com/holycross