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From Liberal Arts to Co-founder and CEO: A Conversation with Brendan Candon ’10

Alumni Highlight Picture

The Innovation Challenge provides students with a unique opportunity to collaborate with local businesses or non-profits, addressing real-world issues and presenting innovative solutions. This year, the challenges are focused on SidelineSwap, an online marketplace for sporting equipment co-founded by Holy Cross alumnus Brendan Candon ’10. In a recent interview with Maeley Nakamura ’26, Brendan shared his journey from a political science major at a liberal arts school to becoming the CEO of SidelineSwap and how his experiences at Holy Cross shaped his entrepreneurial success.

MN: As a political science major at Holy Cross, how did your liberal arts education contribute to your entrepreneurial success?

BC: “As an entrepreneur, there’s no blueprint. You’re constantly problem-solving and learning across a broad surface area. And the learning is often self-directed. There’s no better foundation for entrepreneurship than liberal arts because you learn how to learn and you have an opportunity to study a broad range of subjects – from economics and accounting to political science and psychology. 

Majoring in political science helped prepare me for an environment where the right answer is often far from obvious. I learned to think critically, consider multiple perspectives, understand multiplayer strategy, and communicate persuasively. 

In both politics and business, it’s up to the leader to ask the right questions, distill the information at hand, make the best decision possible and influence their teams to pursue that plan of action. As a political science major and history minor, I had an opportunity to study these dynamics through history’s most challenging conflicts and greatest leaders, and I think that prepared me well for life as an entrepreneur.” 

Long before Brendan founded SidelineSwap, he had a history of starting businesses and talks about his successes and failures along the way, and the story of how SidelineSwap started. 

MN: Did you always know that you wanted to be an entrepreneur? Continue reading “From Liberal Arts to Co-founder and CEO: A Conversation with Brendan Candon ’10”
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Unlocking Innovation – The Journey of Flare

Quinn Fitzgerald '11 speaking to students on zoom

On Monday, HC Launch warmly welcomed Quinn Fitzgerald ’11 as the distinguished guest for their first Founder Forum event of the semester. The audience, predominantly composed of aspiring entrepreneurs, had the privilege of hearing an engaging story that intertwined innovation with personal safety. Quinn Fitzgerald shared her journey from her academic exploration in peace and conflict studies to her foray into entrepreneurship, culminating in the creation of Flare, a revolutionary personal safety company.

Quinn’s leap into entrepreneurship wasn’t premeditated but rather spurred by a college assignment that tasked her with launching a startup. The result was Flare, a company designed to tackle personal safety concerns head-on. What fueled her passion for this endeavor was a deeply personal experience – an assault that ignited her determination to address a long-standing societal issue.

Throughout the event, Quinn stressed that entrepreneurship is not just a career but an approach, a unique way of problem-solving and confronting challenges. She also shed light on the soft skills she acquired along her entrepreneurial journey, which proved instrumental to her success.

Flare was in the spotlight during the event, presented as a company specializing in personal safety, with an innovative app and a wristband. Established in 2016 and recently acquired by new ownership, this transition marked a significant milestone in its evolution. Quinn’s current focus is on coaching and mentoring other entrepreneurs, following her successful sale of Flare.

Quinn shared her venture into an industry with a centuries-old history. Her aim was to offer a more comprehensive solution to multifaceted safety concerns, moving beyond conventional methods like pepper spray. She engaged potential users rigorously through surveys and focus groups, gaining profound insights into their needs and circumstances.To develop a product that truly resonated with the market, she began with product sketches and employed 3D printing technology. The search for the right engineers was pivotal, and she successfully assembled a talented team by offering them a modest stake in the company’s ownership. The initial 3D printed prototype evolved gradually, incorporating features such as a chip and a button to enhance functionality.

Quinn also discussed her journey to secure funding. She commenced with competitions as her initial source of financing, ultimately succeeding in securing three rounds of capital. The first round brought in $750,000, the second an impressive $3 million, and the third attracted even more substantial investments, thanks to the support of both venture capitalists and angel investors.

Quinn’s narrative provides a wealth of insights for budding entrepreneurs, illustrating the path from concept to funding. Her story is a testament to the transformative power of innovation and unwavering determination in addressing complex societal challenges, one step at a time.

Thanks to Liz Garfield ’24 for writing this HC Launch recap! 
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81 Students & 50+ Alumni Participate in Fall Break Business Workshops

Group of professionally dressed students posing on the library steps.

Every fall break, the Ciocca Center holds concurrent workshops for students involved in the Business Certificate Programs to connect with alumni, make real-world connections, learn industry insights and practice presentation skills.  81 students and over 50 alumni participated in last weeks iteration, details below.

The annual Global Supply Chain Management Workshop helped 53 students understand that everything we wear, eat, drive, and consume comes through an organized supply chain from different parts of the world. The alumni presenters inlcluded Pete Mondani ’79, Bill Liesman ’72, Roger Lobo ’04, and Conor Moynihan ’13 – all practitioners in the field.  They shared the inner workings of a global supply chain and how it manages the distribution of various goods and services.  Teams of 4-5 students met with Holy Cross vendors, spanning from coffee to sweatshirts, to understand the inherent political, cultural, and ethical issues.  They even got off campus to experience a working supply chain during a company site visit to Polar Beverages with a tour by Chris Crowley, executive vice president of the company.

Concurrently, the annual Finance Boot Camp brought 28 students to NYC to meet alumni on Wall Street as part of the Finance & Banking Certificate program. Starting with an alumni-led current event discussion and professional communication overview, students were prepped on campus for the overnight trip to the city.  Alumni at JP Morgan, PIMCO, Barclays, KeyBanc and Morgan Stanley hosted the cohort to share industry insights, interview tips and discuss the various fields within the industry including sales and trading, investment banking, and wealth management.

Trey Rabuffo ’25 and Helene Cummings ’25 shared their student experience on the College’s Instagram account, which can also be seen on @holycrossbusiness.

Congratulations to all of the student participants and a big thank you to all of our alumni who are giving back to Holy Cross, like so many have done before them.