Entrepreneurship Club Visits Local Startup

Experience shared by Alexander Christie ’24, Administrative Director of HC Launch.

This week I was one of fourteen Holy Cross students accompanied by the Ciocca Center director and entrepreneur-in-residence, Rob Murner, to get off campus to visit a local stuartup on February 21. HC Launch, the entrepreneurship club within the Ciocca Center, organized a site visit to Geisel Software, a software development company focused on robotics and artificial intelligence located in Worcester.  We were able to hear from a number of different people within this growing company including the office manager, a few engineers, and the founder/CEO, Brian Giesel. Feedback from students was that this site visit was an extraordinarily positive experience. 

Giesel has something for everyone. There were a number of computer science majors in attendance who certainly benefited from hearing about the career experiences of the engineers. Those of us who weren’t specifically interested in software learned a lot about the intricacies of this field, which will only become more important to understand as technology continues to emulate life. Brian also talked about the founding and growth of the company, as well as the challenges that led the company to where it is today.

There are two primary takeaways from this experience for me and according to Brian, these are two of the key ingredients to his company’s success.  Continue reading “Entrepreneurship Club Visits Local Startup”

Student Spotlight: Emma Grayeb ’24

Name: Emma Grayeb
Class: 2024
Major: Economics & Anthropology
Certificate: Finance & Banking Certificate
Hometown: Darien, CT

  • Which Business Certificate Program are you planning to pursue? 

I am planning on pursuing the Finance and Banking Certificate.

  • Which Business Certificate Program workshop experience was the most impactful and why? 

Personally, I think that the most impactful workshop experience for me was the Corporate Finance and Banking workshop. One of the activities that we did was read and analyze a case study, which allowed me a glimpse of what private equity investors have to do as a part of their job.  I have not done the Fullbridge program yet. I plan to accomplish this my sophomore year.

  • Do you believe your experience with Fullbridge and the workshops will help you be prepared for the business world?

I think that the workshops have helped prepare me. I would say that the alumni who come speak to us about their experiences in the business world provide incredibly valuable insight.

  • If a prospective student was visiting Holy Cross and asked you about the Ciocca Center’s certificate programs, what would you tell them?

I would tell them to absolutely get involved in one of the certificate programs. Not only does it increase knowledge of business concepts and jobs, but it also is a great opportunity to connect with Holy Cross alumni.


In addition to the Certificate in Finance & Banking workshops, Emma also attended the 15th annual Women in Business conference held in November 2020.  Following this conference, she applied and was accepted to join the WIB planning committee as a freshman.  The Ciocca Center is thrilled with Emma’s level of engagement, enthusiasm, and drive.  We look forward to working with you over the next few years!